Honest feedback from our customers is crucial for us as a skin care brand. That's why we conducted a survey in September 2024 and asked our customers about their experiences with our med series. It shows how crucial good basic care is for the treatment of neurodermatitis. We have summarized all the results for you here:
Why is basic care so important for neurodermatitis?
According to current findings, around one in four babies and toddlers in Germany is affected by neurodermatitis or atopic dermatitis , as the chronic inflammatory disease is known in professional circles. The disease, which occurs in phases and is typically triggered by factors such as heating air, allergens, stress or the cold season, is characterized by a damaged skin barrier, which leads to constant water loss and the inability to store water in the skin.
In addition to avoiding classic triggers, so-called basic care is essential for all stages of neurodermatitis therapy. Basic care is defined as moisturizing skin care that is applied using creams or ointments and ensures that the damaged skin is supplied with moisture and the skin barrier is strengthened again.
Since January 2023, we have had a basic care product in our range that is, for the first time, natural cosmetics-compliant and does not contain mineral oils, synthetic preservatives or any fragrances. Now it was a major concern of boep founder and doctor, Dr. med. Michaela Hagemann, to find out how helpful the basic care really is for our customers and their children.
Customer survey in September 2024 – these are the results
A total of 247 customers participated in a two-week survey in September 2024 aimed at buyers of our med series. While 45% of participants assessed the questions from their personal perspective, 55% filled out the questionnaire from their child's perspective.
The results with regular use are very pleasing:
- 99% of children affected by neurodermatitis show an improvement in their skin condition within the first few weeks of regular use of our basic cream.
- 93% of respondents with neurodermatitis say that their skin is less red since using it.
- In 98% of subjects affected by neurodermatitis, the skin is less dry.
- In 85% of all test subjects with neurodermatitis or very dry skin, the skin feels less tight.
- 84% of subjects affected by neurodermatitis report that eczema heals faster or even completely.
- 81% of affected children experience fewer attacks of neurodermatitis.
- Since then, 81% of respondents with neurodermatitis have used less or no cortisone or other immunosuppressive creams.
These results show how important moisturizing ingredients are for a base cream. 5% organic evening primrose oil and vegetable glycerin are the main moisturizers in our certified formulation. But it is not just the moisturizing ingredients that are crucial in the recipe - the galenic, i.e. the exact composition of the aqueous and oily components in the cream, is also of enormous importance.
Regular and continuous basic skin care serves to strengthen the skin barrier in the case of atopic dermatitis and to protect the skin from further drying out. During acute attacks, 84% of all parents of children diagnosed with atopic dermatitis said they use our basic cream. Of these, 94% of customers use the med basic cream up to 3 times a day during acute attacks. Among the children diagnosed with atopic dermatitis, 79% of parents also said they use the basic cream to moisturize their children daily, even during attack-free intervals. This confirms that continuous basic care is essential in all stages of atopic dermatitis.
99% recommendation of the med basic cream for neurodermatitis
What makes us particularly happy is that 99% of all customers with neurodermatitis would recommend our basic cream for basic care for neurodermatitis.
They also like the consistency and spreadability of this cream. Our goal is for our customers to feel good in their skin - and we are pleased that our basic care products can demonstrably contribute to this.
We would like to thank all customers for their participation and honest feedback!
