Welcome!
Our young family business introduces itself: Find out everything about the founders, the team and our boep #lovebrand here. We're glad you're here!
As Dr. When Michaela Hagemann became a mother, she was looking for suitable care products for her newborn daughter. The ingredients should be naturally nourishing and the products should be free of synthetic fragrances, mineral oils or parabens. Only natural cosmetics seemed to really implement this consistently - but why did they often have to smell so much like herbal tea?
In short, the young doctor decided to develop her own care range with the help of her brother Tilman and a smaller, renowned natural cosmetics manufacturer from the Allgäu region - this is how the baby oil project , or boep for short, was born.
The doctor carefully selected ingredients that she knew were suitable for sensitive baby skin. The project took off: mother friends helped her choose the subtle scent, beautiful gift sets with high-quality organic textiles were created and sustainable packaging was selected. Independent dermatologists confirmed the skin compatibility of the newly developed products as “very good”. When designing the logo and the website, the baby oil project finally became “ das boep ”.
Like Michaela's daughter, boep has grown from its infancy and is now based in Mainz with motivated employees. Our product range now includes products for the whole family: mineral sun creams, solid products, maternity care, kids hair care and a medical skin care range for very sensitive skin.
Unser Team
Michaela
Gründerin, CEO & Ärztin
Mama von drei Töchtern
Tilman
Gründer & CEO
Papa von zwei Töchtern
Charlotte
Hebamme
Community Managerin
Leonie
Brand Kooperationen
Mama von zwei Töchtern
Alina
Projektmanagement
Melina
Website & Influencer Marketing
Katharina
Marketing & Vertrieb
Mama von zwei Jungen
Anna
IT & Operations
Mama von Dreien
Ann-Katrin
Creative Director &
Social Media Manager
Dorothea
Online Marketing & Grafikdesign
Jennifer
Performance Marketing &
Influencer Marketing
Leoni
Newsletter Marketing & SEO
Mama von einer Tochter
Jessika
Influencer Marketing
Mama von Töchtern
Meike
Packraum & Logistik
Mama von Zweien
Bente
Packraum & Logistik
Mama von Zweien
Selma
Logistik & Kunden Support
Mama von einem Sohn
Svea
Logistik & Kunden Support
Mama von Zweien
Julia
Packraum & Logistik
Mama von Dreien
Maya
Duale Studentin
Influencer Marketing & Newsletter
Catarina
Werkstudentin
Social Media
Little boep time travel
Accompany us through our company history!
- 2015
- 2016
- 2017
- 2018
- 2019
- 2020
- 2021
- 2022
- 2023
- 2024
- 2025
JOIN OUR BOEP CLUB
10€ für Deine Freund:innen und 1.000 Wohlfühlpunkte für Dich!
Als boep Club Mitglied sammelst Du mit jeder Bestellung Wohlfühlpunkte und kannst diese gegen Belohnungen, Rabatte und Gratis-Produkte einlösen.
Empfiehl den boep Club weiter und werdet beide direkt belohnt!
